What Is CrossyRun™?

Data Behind CrossyRun™

The idea for the CrossyRun™ mechanic didn’t come out of the blue. It’s the result of years of observing and analyzing. SlotCatalog ❤️ data – our platform is built around it. From SlotRank tracking to search trend analysis, we constantly monitor what players are engaging with, and more importantly, what they’re looking for.

Recently, we started noticing a spike in Google Search Console. Queries like “crossy road gambling,” “chicken crossing game casino,” and “crossy road betting game” started appearing with increasing frequency. And that trend wasn’t regional. We saw the same keywords surge all over the globe – from LATAM to India to Canada.

Nowadays, the iGaming market is hungry for more interactive, strategic games that provide a new kind of experience. This behavioral insight became the foundation for CrossyRun™ and eventually led to our partnership with Evoplay to develop the first game in the series, Uncrossable Rush.

The mechanic was built to appeal to different audience segments, both casual players who want intuitive gameplay with instant outcomes, and strategic gamblers who crave control, optimization, and flexibility, as well as a new generation of casino players who grew up on mobile runners and arcade games. Interestingly, the arbitrage community has also shown strong interest in crash-style and cross-the-road games thanks to profound betting and strategy settings.

How CrossyRun™ Works

CrossyRun™ is a "step crash" mechanic built around real-time player choices. At its core, the concept is simple – players move step by step along a track, with each successful step increasing their potential payout. But each step also carries a risk, as any step can be randomly chosen as the endpoint, and going beyond it means the round ends and the bet is lost.

What makes CrossyRun™ truly engaging is this continuous loop of risk and reward. Every step presents a clear decision between cashing out now and securing your current multiplier, or pushing ahead for more. This generates constant tension and keeps players locked in, playing on primal human instincts like FOMO or basic greed.

The logic behind gameplay is the following: each round starts with a randomly generated maximum multiplier, which is divided across a randomized number of steps. This predefined crash point is not visible to the player and can fall anywhere on the path. That’s what keeps things unpredictable and fair, while also introducing plenty of room for strategy, especially with the use of customizable tools like autopay, auto cashout, and difficulty settings.

CrossyRun™ Flexibility for Game Developers

One of the key strengths of the CrossyRun™ mechanic is its adaptability, allowing studios to innovate, experiment, and create diverse gambling experiences. While the core gameplay idea remains the same, the ways in which it can be presented and enhanced are almost limitless. Below are the main areas developers can adjust when building with the CrossyRun™:

Multiplier Logic

With CrossyRun™, developers can define how multipliers behave across each step. There are multiple ways to customize how the game operates – how values scale, how the progression works, and how much control the player gets.

• Step Multiplier – On each step, the multiplier is predefined and static, and the number of maximum possible steps is fixed.
• Step Backward – Decreases the multiplier as the character moves backward several steps after a crash or penalty.
• Randomly Increasing Multipliers – On each step, the multiplier is randomly selected from a predefined range. It can be higher or lower than the previous value, making gameplay unpredictable.
• Cumulative Multiplier – A static or random value is added at each step, gradually increasing the total multiplier across the round.
• Mystery Multiplier – The multiplier is hidden and only revealed after the player advances. Can be visualized with reels, cards, dice, etc.
• Spin-Based Reveal – On each step, players click a spin button to reveal different outcomes like multiplier or crash symbols, collectibles, or bonuses.
• Risk Selection – The player can select the level of risk, which influences the chance of crashing and the possible multipliers.

Betting Structure & In-Game Purchases

CrossyRun™ can be configured with different staking formats to match player preferences or regional compliance. The mechanic also allows for in-game purchase ideas to enhance monetization as well as player engagement.

• Classical Betting – Players place one bet for the entire round and continue until they crash, cash out, or reach the max multiplier.
• Poker-Style Betting – The stake increases with every step, as each move requires a re-bet.
• Step Buy (Safe Step) – Players can purchase protection for the next step, guaranteeing safety even if a crash occurs.
• Save Multiplier / Extra Life – Players can buy “lives” or save points, allowing them to retain part of their winnings even if they crash later.
• Bonus Buy – Allows to purchase direct access to the bonus round.
• Dual Bet / Multiple Characters – Allows players to control multiple avatars in a single round, each with different bets and strategies.
• Power Bet – Bigger wagers that increase RTP or improve the odds of triggering bonus features.
• Cosmetic In-Game Purchases – Optional purchases for customization, including avatars, outfits, emotes, celebration effects, etc.

Bonus Features & Random Events

Bonus features is another department where SlotCatalog’s CrossyRun™ mechanic provides plenty of room for creativity and innovation. Different features can be implemented in the game, triggering under specific conditions or entirely randomly. These can be either positive, negative, or neutral, offering gameplay twists that enrich each round.

Positive

Neutral & Negative

Multiplayer Support

CrossyRun™ can be transformed into a multiplayer experience where players race each other and can interact during gameplay. This creates a competitive and social environment similar to crash casino games, perfect for boosting retention.

• Avatars of other participants – Players can see opponents sharing the same session.
• Action Indicators – Real-time signals showing who chose to continue or cash out.
• Live Leaderboard – Shows top players and their current progress during the round.
• Hall of Fame – A 24-hour leaderboard with the most successful players and biggest wins.
• User Chat – Players can communicate with one another during the session.

Multiplayer CrossyRun™ can operate with specific decision timers, e.g., 3-4 seconds per step, while the rest would remain similar to a single-player version. Autoplay options or strategy presets can also empower players to mimic opponents' behavior.

Features for Promotion

As we always emphasize, building a good game is half the battle nowadays. Getting it noticed is the other half. To support acquisition, retention, and replay value, CrossyRun™ games can integrate various promotional features, such as:

• Autoplay Settings – Auto Bet and Auto Cashout modes that allow players to follow and customize strategies.
• Free Bets – Offer promotional rounds or trials to help onboard new users.
• Tournaments – Leaderboards and prize pools for competitive gameplay.
• Data Feeds – Real-time outputs like Big Wins and Hot/Cold indicators.
• Round History – Viewable game logs that allow players to keep track of the game flow.
• Replay Mode – Rewatch individual game rounds to showcase highlights on social media.
• Provably Fair – Technology that allows users to check the fairness of each game round manually .

Player Strategies & Automation

The mechanic allows for automated gameplay and advanced strategy settings, making it ideal for users who like to test different approaches or follow smart patterns. This includes autoplay and auto cashout features with deeply customizable parameters. Some examples are the following:

• Traditional Betting Styles – Integrated popular systems such as Martingale, D’Alembert, or Fibonacci.
• Bet Jumper – Monitors crash frequency at certain steps and increases the wager when the odds seem favorable.
• Cashout Multiplier Jumper – Adjusts auto-cashout target level depending on past crash patterns.
• Follower Strategy – In multiplayer mode, mimic decisions of other players in real-time.

Visualisation, Design & Graphics

CrossyRun™ games can take on wildly different visual forms. While the core mechanic remains the same, the look and feel can be tailored to match any theme, genre, or mood. This opens up endless creative options for developers.

Build Your Own CrossyRun™ Game

If you’re a game studio looking to innovate and realize your creative ideas, feel free to reach out. We’re actively looking to partner with forward-thinking teams who want to develop their own CrossyRun™-powered titles or explore unique implementations of the mechanic.

The CrossyRun™ mechanic is fully customizable and easy to integrate. It’s designed to support both solo and multiplayer formats, works seamlessly across mobile and desktop, and supports plenty of in-game bonuses and promotional features. SlotCatalog is always open to new partnerships and creative experiments. Let’s talk!

Get in touch – we are excited to hear your ideas!

Conclusion

CrossyRun™ is a perfect framework for game studios willing to create their own arcade-style casino games. It’s flexible and designed for innovation. Uncrossable Rush is the first example of the mechanic’s capabilities, and we’re just getting started.

If you’ve got an idea that could work with the CrossyRun™ mechanic or just want to explore the possibilities, we’re always open. Let’s build something great together!